The New Broadcast Era: An Introduction to Over-the-Top (OTT) Services
In the past two decades, the way we consume media and entertainment has undergone a seismic and irreversible transformation. At the heart of this revolution is a disruptive delivery model known as Over-the-Top (OTT). OTT refers to the practice of delivering video, audio, and other media content directly to consumers over the internet, bypassing traditional media distribution channels...
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